European linen · Natural comfort · Timeless design

Designed in Lithuania, EU

What makes LeMuse different

Thoughtful details, natural materials, and craftsmanship you can feel — not trends that fade.

Fabric

Stonewashed European linen

Usualy: Synthetic blends

Feel on skin

Breathable, hypoallergenic

Usualy: Often traps heat

Fit

Relaxed, forgiving silhouette

Usualy: Tight or trend-based

Pockets

Invisible, functional

Usualy: Often missing

Care

Machine washable

Usualy: Dry clean / delicate

The beginning

LeMuse began with a simple idea.

Founder Lina Pliuraitė, inspired by her grandmother — a former dressmaker — started designing clothes driven by intuition, comfort, and a love for timeless silhouettes. What began as a personal passion quickly turned into something more.

Official Foundation

Introducing our very first product to the world

In December 2010, LeMuse LT UAB was officially founded in Lithuania.

From the very beginning, the brand stood for thoughtful design, quality craftsmanship, and clothes made to live in — not just to be worn.

First International Orders

LeMuse took its first steps into e-commerce, launching on Etsy.

Within weeks, the brand received its first international order from Canada — a defining moment that proved minimalist, well-made dresses could resonate far beyond Lithuania.

Going global

International demand grew rapidly.

LeMuse dresses were shipped to the USA, Canada, Australia, and Europe, with over half of production sold abroad. The brand gained recognition for its relaxed silhouettes and wearable elegance.

Defining the Brand DNA

LeMuse refined its identity:

LeMuse refined its identity:

  • Natural fabrics became essential
  • Linen emerged as the signature material
  • Comfort, movement, and versatility shaped every design

From 2014, linen dresses became a cornerstone of the brand — breathable, durable, and timeless.

E-Commerce Maturity

Online shopping habits evolved, and so did LeMuse.

Customers increasingly chose LeMuse without ever trying the garments on — a testament to trust, consistency, and fit. Social media and direct-to-consumer sales strengthened the brand’s global presence.

A Decade of LeMuse

Celebrating over 10 years, LeMuse was recognized as one of Lithuania’s leading sustainable fashion brands.

International fashion platforms highlighted LeMuse for its: Ethical production, Natural fabrics, Timeless, seasonless designs

A New Chapter

In 2024, LeMuse was acquired by the holding company At Hold

Today, LeMuse is led by CEO Svetlana Ziubrovskienė and is fully focused on: Linen dresses as its core product category, Strengthening the brand internationally, Scaling e-commerce and global distribution.

Have a question ? We are here to help.

Check out the most common questions our customers asked. Still have questions ?
Contact our customer support.

Our customer support is available Monday to Friday: 8am-5:00pm.Average answer time: 24h